A win-win situation for the seller and buyer is often called as leads generation. Traditional sales have changed a lot. The invention of internet altered the pyramid of sellers to buyers as buyers to sellers and vice versa, the buyers are doing their own research and finding their suitable product and service with the abundance of information, the sales team identifies the potential buyer and maintains a good relationship with a buyer.
Leads generation for a firm is identifying a potential buyer by the lead generation technique, the buyers are doing their own research and they reach the seller, by means of two techniques, they are
- Inbound Marketing and
- Outbound Marketing
Inbound Marketing is the process of getting buyers in the seller’s platform or the process of helping potential buyers to find your company by means of website contents and SEO, blog, and social media.
Outbound Marketing is the process of introducing your message and contents through outbound channels to the buyers in general. Outbound channels are Email marketing, display ads, and contents syndication.
Leads generation – 100 contacts are a service globally offered by the Fhyzics Business Consultants Private Limited, the process is based on the requirements of the client after analyzing it the audit reports for the requirements and implementation report for the same is prepared.Benefits:
- Promotion and awareness
- Increase sales
- Better relationship
- Consistent communication
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