New Product Development

Regular price Rs. 60,000.00

New Product Development (NPD) and Continuous Product Improvement are the two lifelines of any product based organization, for sustainable profitability and leadership in the industry. Though there is a great debate within the product development community, whether a good product creation is an art or science? it has been proved by companies like Apple, 3M, IBM and several others that instilling a sound product development process and best practices ensure the creation of better and better products. This empirical evidence demonstrates that good product development processes, best practices and suitable organizational culture is the success formula behind these global brands. Fhyzics represents the Product Development and Management Association (PDMA), USA in India and through this affiliation brings the product development global best practices to Indian industry.

Who Should Attend?
Business Leaders, Business Managers, Program Managers, Product Managers, Project Managers, Marketing Managers, Quality and R&D professionals who desire to enable their organizational journey towards successful NPD and robust product realization practices in order to ensure a competitive edge enabling their business growth

Program Content:
  • New Product Strategy
  • Portfolio Management
  • New Product Process
  • Market Research
  • Tools & Metrics
  • Teams, People and Organizational Issues

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